Summit Élan
Summit Élan is a concept website for a private women’s leadership retreat set in the desert. Designed to feel like a calm exhale from the noise of professional ambition, the site speaks to high-performing women who no longer need convincing — just resonance.
This project explores how digital design can embody natural luxury, editorial clarity, and a deep sense of curation.
UI/UX
Concept
2025
THE CHALLENGE
Design a brand and website experience that instantly communicates exclusivity — without ever saying it outright.
The goal was to break away from the overly spiritual, overdone aesthetics of typical retreat sites, and instead craft a visual identity that feels confident, intelligent, and quietly transformative. It needed to be:
Minimal, but not sterile
Spacious, but not empty
Refined, but emotionally present
The challenge wasn’t building a landing page — it was creating a threshold.
CONTRIBUTION
Research
Visual Direction
Branding
UI/UX
TOOLS & STACK
Figma
Midjourney
DESIGN DIRECTION
The site takes its cues from editorial design and resort-level hospitality. Inspired by Aman, Kinfolk, and Kaer, I focused on building trust through stillness, clarity, and emotional weight.
Everything leads back to a single question: What does it feel like to step away from performance — and into presence?
Typography is restrained but warm — communicating discernment, not decoration
Color palette is muted desert tones, grounded in natural materials Layout prioritizes whitespace and rhythm over volume
Copy is sparse, purposeful, and direct — speaking to someone who’s already arrived
Everything leads back to a single question: What does it feel like to step away from performance — and into presence?
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© Sharranya 2025